1-800-GAMBLER Promotional Toolkit
This toolkit is meant to align key messaging and ensure a consistent visual identity for 1-800-GAMBLER. Please use these resources as a guide while developing your own public awareness messages and promoting the helpline to your community.
NCPG will provide periodic updates to the toolkit and develop additional resources.
About 1-800 GAMBLER
In June 2022, NCPG partnered with the Council on Compulsive Gambling of New Jersey, Inc. to begin using their 1-800-GAMBLER number as the National Problem Gambling Helpline number. This easy-to-remember number helps reduce barriers to resources for those affected by problem gambling.
Brand Guidelines
How does the 1-800-GAMBLER brand act, look, and sound? These guidelines, which include visual and verbal toolkits, will help you make research-driven decisions that are consistent with the 1-800-GAMBLER brand personality.
Helpline Key Messaging
As we connect people to support and resources, we choose our words carefully. This key messaging sheet offers a two-page summary of the 1-800-GAMBLER voice, enabling you to communicate in a way that resonates with help seekers.
Helpline Network Fact Sheet
To better serve people who contact 1-800-GAMBLER, you’ll need context about the National Problem Gambling Helpline Network. This fact sheet provides helpline statistics, information on problem gambling, answers to FAQs and more.
1-800-GAMBLER Brand Guidelines
1-800-GAMBLER brand guidelines as a PDF
Download PDF
1-800-GAMBLER Logos
Download primary logo assets
Download secondary logo assets
Download peripheral logo assets
1-800-GAMBLER Public Service Announcements
“Buzzing Phone” PSA – 30 Second Version
“Buzzing Phone” PSA – 15 Second Version
1-800-GAMBLER Social Media Shareables
Call. Text. Chat online. 24/7.
Ready for help? Reach out anonymously to 1-800-GAMBLER. The Helpline will connect you with a trained professional who can offer free support and practical resources in your area.
Call: 1-800-GAMBLER
Text: 800GAM
Chat: www.1800gamblerchat.org
Resources to help change habits.
For resources to help overcome a gambling problem, reach out to 1-800- GAMBLER anytime. It’s free, friendly, and 100% confidential.
Call: 1-800-GAMBLER
Text: 800GAM
Chat: www.1800gamblerchat.org
No judgement. Just resources.
The National Problem Gambling Helpline offers support, hope, and resources for change. 1-800-GAMBLER is completely free and 100% anonymous. Available 24/7.
Call: 1-800-GAMBLER
Text: 800GAM
Chat: www.1800gamblerchat.org
Confidential. Friendly. Free.
No one succeeds alone. Call, text, or chat the National Problem Gambling Helpline to be connected with a friendly professional who can share practical resources.
Call: 1-800-GAMBLER
Text: 800GAM
Chat: www.1800gamblerchat.org
1-800-GAMBLER Motion Graphic Bumper
1-800-GAMBLER Motion Graphic Bumper
